Meet the coaches.

I'm Dena Hogan - HYROX athlete, endurance runner, coach, entrepreneur, and proud mum of four.

For over two decades I've competed at the highest levels of endurance sport, representing Ireland in mountain running, triathlon, and now HYROX. I became the first Irish woman to qualify for the HYROX Elite 15 and have earned multiple world titles, world records, and six consecutive World Championship appearances. Alongside my husband Tom, I'm also one of the HYROX 365 Educators, helping shape and educate the next generation of coaches worldwide.

But medals and records only tell part of the story.

I'm passionate about proving that you don't have to choose between family, business, and chasing big goals. As a mother of four and the co-founder of Team Hogan Coaching, I've built a business around helping everyday athletes achieve extraordinary things through smart programming, accountability, and belief in themselves.

My coaching philosophy is simple: success isn't about talent alone. It's built through consistency, resilience, and showing up every day with purpose. Whether you're aiming to finish your first HYROX, stand on a World Championship podium, or simply become the strongest version of yourself, I'll help you get there with the same methods that have taken me to the top of the sport.

Because winning isn't just about crossing the finish line first. It's about becoming better today than you were yesterday.

I'm Tom Hogan - HYROX athlete, endurance coach, entrepreneur, and proud dad of four.

Sport has always been a huge part of my life. From years of endurance racing to competing at the highest level in HYROX, I've built my career on discipline, consistency, and a relentless drive to improve. As a multiple-time HYROX World Champion competitor, world record holder, and HYROX 365 Educator, I'm passionate about helping athletes unlock their potential through intelligent coaching and proven training methods.

Alongside my wife Dena, I co-founded Team Hogan Coaching with one simple goal: to provide world-class coaching that delivers real results while building a community where every athlete feels supported. What started with a handful of athletes has grown into a global coaching team, helping people of all abilities - from first-time competitors to elite World Championship qualifiers - achieve goals they once thought were out of reach.

My coaching philosophy is built on experience, not guesswork. Every training plan is designed with purpose, balancing performance, longevity, and life outside of sport. I believe the best athletes aren't always the most talented - they're the ones who stay consistent, trust the process, and keep showing up.

As a husband, father, business owner, and athlete, I understand the challenge of balancing ambition with everyday life. That's why I coach real people with real lives, helping them maximise their performance without sacrificing what matters most.

Whether your goal is to complete your first HYROX, chase a personal best, qualify for the World Championships, or compete for a podium, I'm committed to helping you become stronger, fitter, and more confident every step of the way.

Success isn't built in one workout. It's built through the choices you make every single day.